Marketing in Medical Communications

Internship Campaign for Ashfield MedComms 2023
My fellow interns across departments and I collaboratively designed a promotional campaign for Ashfield MedComms. We developed the campaign's theme, wrote the script, pinpointed what message we wanted to convey and who the intended audience was, determined the design, worked with Ashfield's creative and editorial teams to ensure a cohesive and high-quality product, and gathered all information. The intended audience is people who are interested in a career in medical communications. Below is a sample of these deliverables.